GM Talents proudly sent its creators to the ICC Men’s Cricket World Cup 2023, giving them an exceptional opportunity to be part of one of India’s biggest sporting events.
Creators such as Kanishka Sharma and Ansh Pandit were invited to attend the matches, where they created high-impact content and collaborated with Indian national team players, including Virat Kohli and Mohammed Shami.
During the tournament, creators received exclusive behind-the-scenes access, allowing them to:
• Cover the stadium atmosphere
• Visit the commentary box
• Enter the dressing room
• Create premium content directly with players
This initiative reflects GM Talents’ commitment to providing creators with national-level exposure by placing them at India’s most prestigious sports events.
One of the standout success stories was Ansh Pandit, whose collaboration reel went viral, achieving 161 million views and 12 million likes. In addition, his static post crossed 1.2 million likes, resulting in a massive boost in followers and overall reach on his Instagram profile.
Such collaborations with Indian team players consistently help creators gain significant visibility, rapid audience growth, and strong brand credibility, reinforcing GM Talents’ mission to elevate creators to the national spotlight through premium sports collaborations.



